Maggie Chamberlain, Chapter 2, Question 6

Incentives matter. In fact, with the right incentive, you can save lives or help the environment. I liked Wheelans example of Mexico City's air pollution combat strategy. Telling people in New Mexico to stay off the road for one day each week only worsened the problem. You can't tell people to just not drive for a whole day. Most people are going to have to get somewhere and they're going to find a way around the system. If they can afford another car, they'll buy or use another car, that way they won't ever have to worry about taking a full day off from driving. This consequently worsens the problem because now there are more cars letting out yet more emissions. This is worse for the environment. The best solution to the problem of air pollution would just be to raise the price of gas or in some other way make the price of driving or even the risk of driving higher. If the price of driving is greater, then less people will drive and there will be less of an issue with air pollution.